Insights on AI search, GEO, AEO & technical SEO.
Turning SEO Goals Into Real Business Growth
SEO can fill many roles in a marketing mix. The same channel can raise brand visibility, nurture engagement, and drive revenue. That versatility is both a gift and a risk. A gift because the channel can flex with company needs. A risk is that unclear goals lead teams to chase rankings that appear impressive yet add no value. The first step is deciding what the company truly needs from search right now.
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How SEO Storytelling Wins Search Without Chasing Keywords
Stop chasing broad keywords. Tell the stories only your brand can share to meet searchers earlier, earn lasting authority, and turn readers into loyal advocates. Authentic content fosters sustainable growth without the need for endless, generic articles.
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SEO Campaigns: A Rhythm That Starts With People
Great SEO follows a steady rhythm. Start with deep audience insight, fix urgent problems, map competitor blind spots, then monitor rising search trends. When these four actions repeat in sequence, a site earns authority, attracts steady traffic, and builds trust that compounds over time.
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From Pain to Purchase: Turning Cavity Searches into Connected Content Paths
Toothache searches trace a path from pain to purchase. This post explains how a Topic Ownership strategy guides readers step by step—offering relief, education, and gentle product prompts—while internal links and varied CTAs build trust and lift rankings.
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Doku.com Selects Search Agency as Official SEO Partner
Search Agency is proud to announce that Doku.com has appointed us to lead its SEO campaign. Doku, a pioneering Indonesian payment technology company, offers secure online and offline payment solutions to over 150,000 merchants and serves millions of users across the region. By partnering with Search Agency, Doku aims to expand its digital reach, attract larger volumes of qualified traffic, and generate new business opportunities.
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Make AI Cite Your Brand: Moving Beyond the "Common Knowledge"
Have you ever wondered, "How can we get our brand mentioned by AI, especially by Large Language Models (LLMs) like ChatGPT, Perplexity, Claude, and Gemini?" This question becomes particularly relevant when dealing with a very common topic, such as "what is a short story."
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Search Agency Named SEO & Paid Search Partner for High Five Global
We are thrilled to announce that Search Agency has been selected as the official SEO and Paid Search partner for High Five Global, a company committed to transforming the future of global talent by breaking down geographical barriers.
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Navigating the Competitive Travel Search Landscape: Key Takeaways from Wire 3.0 by Ascott Indonesia
Sharing the transformative insights and strategic imperatives essential for staying competitive in this dynamic landscape at Wire 3.0.
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Search Agency Selected as SEO Partner for The Ascott Limited Indonesia
We are thrilled to announce that the Search Agency has been chosen as the official SEO partner for The Ascott Limited Indonesia (discoverasr.com).
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Problem-Solving in SEO
Hiring the right talent for SEO can be challenging. During interviews with SEO candidates, I often present problem-solving challenges to assess their practical skills and approach to SEO strategy.
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