AI Search.
83 articles

How Much an SEO and AI Search Campaign Costs in Indonesia
Quotes for SEO and AI search in Indonesia swing from Rp 2 million to Rp 50 million a month. Thi
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Google Search Console MCP: Setup, Limits, and What Breaks
Connecting Search Console to an AI assistant takes about ten minutes. Knowing which of its answers to trust takes longer. Here is both.
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Most of your brand mentions never link to you, here is how to find and use them
Every unlinked mention of your brand is a link and an AI citation you have not claimed yet. Here is how to find them, prioritize the ones worth chasing, and turn them into both.
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How to Audit Your Brand Entity Consistency for AI Search (8-Layer Guide)
Ask ChatGPT, Gemini, and Perplexity who your company is. If the answers disagree, you have an entity consistency problem that is costing you AI-search visibility. Here is the 8-layer audit to fix it, including what we found on our own site.
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How Retrieval-Augmented Generation Works, and What SEO Should Know in 2026
Retrieval-augmented generation is the engine behind AI Overviews, ChatGPT search, and Perplexity. Here is how RAG retrieves and cites pages, and the on-page changes that get your content pulled into AI answers.
read_post →De:brief kicks off with Enricko Lukman on content that works in AI search
A new interview series, De:brief, opens with Enricko Lukman on the content strategies that hold up once AI sits between your audience and your site. Episode one premieres August 28.
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AI checks whether you actually work before it recommends you
The third pillar of Total Graph Authority is the one you can't write for yourself. Here is what the 2026 citation data says about social content in AI answers.
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Instagram and YouTube out-cite every carmaker in Indonesia's car AI Overviews
We ran 149 Indonesian car queries through Google's AI Overviews and saved every answer. Toyota still owns the brand mentions, yet its own website barely shows up in the sources feeding them.
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The technical work that decides whether AI search can use your pages
Most AI search advice skips the part that actually decides visibility, whether an answer engine can reach, render, and read your pages. This is that part.
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Your content can sit inside two billion AI answers a month and still send zero visitors
Your content can be quoted inside two billion AI answers a month and still send zero visitors. That is not a traffic problem, it is a measurement problem, and the old dashboard cannot see it.
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