AI Visibility Measurement

The dashboard you put in front of a board.

Most AI search work dies in a marketing meeting because nobody can show it moving. We track named prompts across ChatGPT, Gemini, Perplexity, and Google AI Overviews, and we report what is changing every month. Brand mention frequency. Citation share. Sentiment. AI attributed traffic. Numbers a CFO will sign off on.

What we measure

Four KPIs. Every assistant. Every month.

KPI 01
Brand mention frequency
How often your brand appears in answers to the prompts you care about, expressed as a percentage of the prompt set.
KPI 02
Citation share of voice
Your share of cited sources versus competitors, prompt by prompt and weighted by prompt importance.
KPI 03
Sentiment
Whether the AI describes your brand favorably, neutrally, or with friction. Scored consistently across prompts and models.
KPI 04
AI attributed traffic
Sessions and conversions coming from AI referrers, broken out by assistant, mapped into your GA4.
How it works

From a prompt list to a monthly readout in two weeks.

STEP 01
Prompt set definition
We work with your team to define 20 to 50 named prompts that map to real buyer questions in your category.
STEP 02
Monthly tracking
We run those prompts across ChatGPT, Gemini, Perplexity, and Google AI Overviews on a fixed cadence and capture the answer set.
STEP 03
Dashboard plus readout
You get the live dashboard for your team and a monthly readout that explains what moved and what to do about it.
What you get

A live dashboard, not a quarterly PDF.

AI Visibility Dashboard
Acme Inc. · 40-prompt set · Week 21, 2026
Updated 26 May 2026
Mention freq.
34%
+5pp
Share of voice
18%
+3pp
Favorable
72%
+4pp
AI sessions
12.4K
+28%
Mention frequency by assistant
Percentage of 40 prompts where brand appears
ChatGPT38%
Perplexity41%
Gemini32%
Google AI Overviews25%
Citation share of voice
Share of cited sources, position-weighted
Acme (you)18%
Competitor A22%
Competitor B14%
Competitor C9%
Others (long tail)37%
Sentiment by assistant
Favorable / neutral / friction tone in answers mentioning the brand
ChatGPT74 / 20 / 6
Perplexity76 / 19 / 5
Gemini68 / 24 / 8
Google AI Overviews70 / 22 / 8
Favorable Neutral Friction

Sample shown. Brand and metrics anonymized. Real dashboards are bespoke to your prompt set and competitor list.

Open by default

The method is published, not proprietary.

We publish our measurement methodology in the open, including how we construct prompt sets, which models we cover, and how we score citation share and sentiment. The reason: enterprise buyers have been burned by black-box agencies. The method works either way; openness is what lets you trust it.

Read the full methodology →

Find out where your brand stands today.

Request an AI visibility audit and we will benchmark your brand and three competitors across the major AI assistants. You get a 15-page report and a 30-minute walkthrough. No pitch required to see it.