Field notes on search, AI, and growth.
Long form thinking from our founder and team. New writing on SEO, AI search, content strategy, digital measurement, and the work we do for brands across Indonesia and the region.
The Essential Questions to Ask Your SEO Agency or Talents
While some agencies or freelancers can deliver tremendous value, others might focus on short-term results that don't contribute to your business's long-term success.
The Secret to a Successful SEO Campaign
Every marketer has asked themselves, at some point, "What's the secret to a truly successful SEO campaign?" It's easy to get lost in the complexities of search engine algorithms, keyword research, and optimization techniques. However, the secret is not about cracking SEO codes or finding shortcuts—it's about falling in love with your brand or campaign.
Building an Effective SEO Measurement Framework
This framework is a solid foundation for measuring SEO performance and ensuring that every aspect of your efforts—both technical and content-related—are working together for maximum impact. By implementing these strategies, you can effectively navigate the complexities of SEO and drive real results for your business.
Unlock Your Potential with the SEO Fighter Bootcamp 2024 - Prodigy Edition
The SEO industry is booming, and the demand for skilled experts who can navigate its complexities is more significant than ever. Whether you're just starting or looking to enhance your skills, the SEO Fighter Bootcamp 2024 - Prodigy Edition is your gateway to becoming a leader in this dynamic field.
Users First, SEO Will Follow
The mantra "users first, SEO will follow" is a golden rule often overlooked in the pursuit of higher rankings.
Bridging the Gap: How to Collaborate Between SEO and IT Teams in Large Organizations
Collaboration between large organizations' SEO and IT departments can be easy. Here’s how to achieve it.
The Final Batch of SEO Fighter Bootcamp 2023
The SEO Fighter Bootcamp 2023, presented by Search Agency, is not just another course; it's a transformative journey.
Why Businesses Need To Avoid Ranking Only KPI
It is ridiculous to think that ranking for a set of keywords can bring value to a business. Here's a deeper dive into why this approach is fraught with challenges.
Using ChatGPT for SEO
ChatGPT has been around for quite some time now, and many have used this OpenAI tool, including SEOs. In this post, we wanted to share how you can use ChatGPT to ease some of your SEO workflow.
Don't Build Links, Build Relationship!
Let's talk about backlinks, part of SEO that always create "productive discussions."
SEO Guides For User Generated Content
If your website relies on user-generated content (UGC) as your primary content source, then this SEO guide is for you.
SEO On Budget, How Small Medium Enterprise Can Win The Search Audiences
By looking at the popular search queries, many searches include the word "murah" (English: Cheap). But what is the best way for a small-medium enterprise to do SEO on a budget?
5 Things That SEOs Need To Stop Worry About
Every SEOs knew that every day awaits new battle, battle against competitors, rolled out the algorithm, and the changes in audiences' behavior. It is not easy to keep their focus on winning the search audiences. What we can always do is to stop worrying about things that wasted our time. Here are five things that SEOs need to stop worrying from now on.
How To Enrich Your Content For Better Reach On Search
Here are our guides on how you can enrich your content for better reach on search, and drive more organic traffic to your website.
How To Accelerate Your Organic Search Traffic
SEO is a continuous battle for audience attention. Even when you already ranked for your keywords, it doesn't mean that you win all the audience's attention. Especially with all the changes that happened on search engine result pages, most of the time we need more than just ranking even to drive traffic to our website.,
We tested out different strategies to drive more traffic to our client website. Here are few that works
How To Avoid Being Scamed By SEO Agency
For businesses looking for an SEO agency to work with, here are some of my tips to avoid getting scammed by your agency